I’ve had a dream about bringing a community together to combine dance/energy work and launching a business for a long time.
I am not talking about launching a dance business (even though it could be that for you). I mean launching any meaningful business ideas from a place of being a full human, connected to all qualities of being: emotional awareness, physical presence, mental sharpness and connection to spirit. A balance between feminine and masculine, of patient wisdom and wild action, of community support and individual responsibility.
To make that happen, I have invited a small group (8 people) to prepare the materials for a marketing launch for the ideas or businesses that everyone brings. Rather than just working mentally, We’ll use dance, yoga, breath, massage to connect deeply to what really matters and elevate all qualities and energies to find success (or learn from failure).
From that opened and expanded space, we will strategise, write, create videos, get the online technology under control to actually launch. The structure is 3 consecutive days to get started, then another 3 one-day sessions about a week apart. For the first 3 days, we’ll live together as a community at our house in Sunshine Beach.
Offer
My offer is to hold the space and create the basic structure. As an exchange I ask each participant to facilitate one energy work exercise. You also take full responsibility for your own launch and supporting the rest of the participants with feedback, encouragement, truth and love.
During this time I will work on the launch of one of my passions as well (an alternative currency that creates community and eliminates the need for banks and interest).
Dates
Dates: 9 December (5pm) to 12 December (5pm), 19 December, 9 January, 16 January (7am to 5pm). So we’ll have everything we need for the new year to put it in practice. We’ll start the days early in the mornings all the way to bed-time to really immerse ourselves in this.
If you have an idea for a business (no matter whether it already exists or is just a vague idea) that serves the community and our planet, I’d love you to join us.
My Story
If you only know me from dancing, here is a little of my business background and how I got to this place.
I used to create large corporate events in Europe for companies like adidas, BMW, etc. During the World Summit on Sustainable Development in Johannesburg 2002, I realised that just organising sales events for corporations was not fulfilling me anymore and migrated to Australia to build sustainable businesses.
My first really successful business idea was born at a conscious dance session many years ago. I had just watched a documentary on global warming and in it someone talked about what our children might say to us one day: “Once you knew, what did you do?”
Burning coal and other fossil fuels suddenly felt so stupid with all this amazing sun that we have in Australia. I also knew that solar hot water was one of the most efficient ways to harness the sun. So I started building an online business to reach beyond greenies and deliver solar hot water (and later solar power) to a mainstream audience.
After 3 months I made the first sale, another 3 months and I employed the first sales person. Then I volunteered to help organise The Joining, a gathering celebrating feminine and masculine energies. Our organising committee spent as much time on energy work as preparing the next gathering. And that is when my business really started taking off. Within 9 months, my team had grown to 24 people and we had sold $15 Million worth of solar panels.
While I contribute a lot of this to luck (doing the right things at the right time), there are some replicable factors. Energy work is one of them. Community is another. I have since learned a lot more about marketing (my current business with 20 employees has been running for 7 years). And I am really keen to connect more deeply. Community for me does not have to mean living together, it is more about coming together for a common purpose and growing from the exchange.
Next steps
If you would like to join us, share what your business idea is, what you would like to offer as an energetic exercise, whether the dates work for you and any questions you have. If it is not for you but you are thinking of someone who might benefit from participating and elevate our group, please pass on the details.
With love, Alexander
Pictures are thanks to Ian Ferguson